The most fuel-efficient Google and Facebook ads that generate qualified leads with least CACs
We use superior analytics combined with proprietary algorithms and high end in-house tools to power our foolproof lead generation solution!
Loved by 300+ Hyper-Growth start-ups and brands
Access to Facebook and Google APIs enables us to automate media buying with intelligent algorithms to substantially increase ROI and successfully put ads on auto pilot with 24*7 optimization to drive the best results
Our algorithms optimize with performance data, not arbitrary rules. With clear understanding of the sales feedback loop of user acquisition, engagement, CLV along with custom attribution modeling
Intent Based Optimization
Our algorithm discerns customer intentions by coupling psychographic and demographic information with time of day, content a person engages with, their specific interest on that page.
We will be simultaneously promoting various audiences as well as multiple creative and will map the best performing campaign to the audience and will scale on the best performing campaigns
In India, 75% of PPC budgets are being wasted on wrong targeting still today
Ad Channels To Leverage
Advertise via Google, Bing & Yahoo Search Ads to boost high intent traffic for capturing lowest hanging sales
Pair text with an image to focus on your chosen product, collection, or blog post. Add details on availability, style, or even provide a review.
Leverage relevant users from machine curated placements to scale up your sales to next level
Advertise on You Tube to stay ahead of your competitors
Bring back 97% of your visitors and obtain high conversion rates
Reach out to a wider audience with varied interests and demographics
Our Execution Approach
Current and previously-run campaigns are studied, analyzing your business intent and lead generation strategies.
For Google Search, an exhaustive list is formulated after carefully collating data and consequently drawing patterns from search trends and search volumes. The clustering is done such that the keywords closely matching to each other are grouped together in one cluster.
The performance of creatives is then closely observed and accordingly, the budgets are dynamically distributed across them, so that we extract optimal ad performance.
Ad Unit Personalization and Landing Page Optimization
For Facebook and Display, we map the creatives to the relevant audience personas and personalize them for better conversions.
Conversion is all about landing pages catching the maximum number of eyeballs and serving the exact purpose of the search. We monitor user behavioral response and suggest changes to optimize the page content accordingly.
Insightful API based Reporting
Are you seeing your leads fluctuate every month, making it hard to maintain your lead rate? We build custom reporting for you.
EasyInsights, our analytics tool, collects your data across all your platforms and showcases them at a single place enabling a user to make informed decisions based on comparative results. It gives in-depth analytics and answers to questions that otherwise seem too abstract to be answered, using strong mathematical correlations and inbuilt algorithms.
Lead Scoring is an artificial intelligence powered methodology used to determine the worthiness of leads, or potential customers, by attaching values to them based on their behavior relating to their interest in your products or services through sales – marketing feedback loop mechanism